August 31, 2021
Liquid Courage
Liquid Courage is an independent boutique liquor store that opened its gates on 20 August 2021 in downtown Plano.
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A Husband and wife owned and operated store. Residents of the city of Plano for the last 6 years love the opportunities the city offers to business owners. This is their second foray into retail, their first store One Stop Beer and Wine in Wylie, TX focuses on Craft Beer and Wine.
Task
From Craft Beer and Wine to Spirit and so much more, Liquid courage’s modus operandi has always revolved around small batch products with concierge style of customer service at affordable prices. Out of the many interesting challenges, ranging from the receptiveness of the product in the market, supporting local suppliers to running sampling campaigns and catering to their loyal patrons, we’ve been more than proud to approach each one of them through the eyes of innovative creativity at every step and ensuring that our client's needs are met at every stage without compromise.
Strategy
Brand Story,
Market Research,
Visual Strategy,
Growth Hacks
Design
Identity (Logo) Design, Art Direction, Packaging, Internal Branding, Website, Social Media Creatives
Tags
⬤ 01. CHALLENGES
Making the brand
talk of the town
with strong communication
and story telling.
⬤ 02. EXPERIENCE
A fluid visual user
experience with a
new solutions.
The designs are minimalistic, royal view and premium with catchy lines in a subtle way and keeping the brand’s colour incorporated in the same.
Grow brands through bold and strategic creative, focused on searching new ways to showcase user content on digital support and envisioning the future arts.
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