July 17, 2013
We don’t need to tell you what is IndiaMart.
IndiaMart runs an internal campaign every month and it is run across every branch pan India.
As the rainy season was approaching, we decided to create internal communication campaign to engage the employees.
The creative shows a rainy dance where the winners are performing on the main stage and other top performers of the month are displayed in the crowd.
We gave different colors to different internal departments. This poster was created in 3D fabrication, Poster heading (cloud shape) and Winner Achievement were laser cut and pasted over the poster and these posters were installed at all their respective offices.
This campaign generated interest and motivated employees to perform and come in the winner list of the next month poster.